Plastic-Free July – TONTOTON on Global News

How do we treat plastic in their end of life? How do we create circularity with low-value, non-recyclable plastic waste? TONTOTON’s Founder and CEO, Barak Ekshtein shares how TONTOTON helps companies take action and deal with plastic elements they cannot immediately remove from their supply chain.

(Ho Chi Minh City)

Plastic-Free July is a global campaign against single-use plastics, and TONTOTON is BBC’s feature story.

Founder and CEO, Barak Ekshtein shared his expert take on how to treat plastic at its end of life and create circularity through TONTOTON’s certified plastic credit system.

community clean-up

“Plastic credit is a new environmental commodity that companies can buy and then create positive impact and influence to the environment,” said Barak.

Much different from carbon offsetting, plastic credits deal with tangible materials in which impact is easily visible. The social impact that plastic credit projects is also one of the outstanding points, wherein clean-ups require the employment of waste pickers to do the daily collection, and if done right, can provide income and better working conditions for them.

Asked how and whether plastic credits can help us achieve a plastic-free future, Barak responded, “Plastic are bad in the sense that they are not degradable, but it’s still a very good solution for a lot of products and making our modern life possible. The (important) thing is how to treat plastic in the end of life, how to create circularity with those materials.”

He added that part of the plastic materials we use today can be recycled, but for those parts that cannot, companies need to find a way avoid and reduce them as much as possible. For what companies cannot remove at the moment, they can compensate by supporting projects that help remove the plastics that have become waste, from the environment and treat them in a way that they can be disposed or taken out of the ecosystem. Plastic credits allows TONTOTON to do it.